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Privacy Policy

Who we are

EFTA4UK is a campaign run by Pragmatic Policy Solutions Limited. The campaign website address is:

Pragmatic Policy Solutions Limited is a registered company with the Company number 12909988.

Our correspondence address is: 17 Pilgrims Way, Wrotham, Sevenoaks, England, TN15 7DF

What personal data we collect and why we collect it


We collect your public profile data only from your consent that you grant before initiating Social Login, from the social network used to login to our website. This data includes your first name, last name, email address, link to your social media profile, unique identifier, link to social profile avatar. This data is used to create your user profile on our website. You can revoke this consent at any time by sending us an email.


When visitors leave comments on the site we collect the data shown in the comments form, and also the visitor’s IP address and browser user agent string to help spam detection. We also reserve the right to use submitted comments in our campaigning materials and reproduce them on this website.

An anonymized string created from your email address (also called a hash) may be provided to the Gravatar service to see if you are using it. The Gravatar service privacy policy is available here: After approval of your comment, your profile picture is visible to the public in the context of your comment.


We embed a Facebook widget to allow you to see the number of likes/shares/recommends and “like/share/recommend” our webpages. This widget may collect your IP address, your web browser User Agent, store and retrieve cookies on your browser, embed additional tracking, and monitor your interaction with the widget, including correlating your Facebook account with whatever action you take within the widget (such as “liking/sharing/recommending” our webpage) if you are logged in to Facebook. For more information about how this data may be used, please see Facebook’s data privacy policy:

We use a Twitter Tweet widget at our website. As a result, our website makes requests to Twitter’s servers for you to be able to tweet our webpages using your Twitter account. These requests make your IP address visible to Twitter, who may use it in accordance with their data privacy policy:

We use a Linkedin Share widget at our website to allow you to share our webpages on Linkedin. These requests may track your IP address in accordance with their data privacy policy:

Contact forms

By contacting us you are giving us consent to contact you. We collect the data sent to us via contact forms or requests to join our mailing list and we reserve the right to collate and analyse that data. The length of time we retain your data for and the rights you have over your data are described below.


If you leave a comment on our site you may opt-in to saving your name, email address and website in cookies. These are for your convenience so that you do not have to fill in your details again when you leave another comment. These cookies will last for one year.

Embedded content from other websites

Articles on this site may include embedded content (e.g. videos, images, articles, etc.). Embedded content from other websites behaves in the exact same way as if the visitor has visited the other website.

These websites may collect data about you, use cookies, embed additional third-party tracking, and monitor your interaction with that embedded content, including tracking your interaction with the embedded content if you have an account and are logged in to that website.


Our Zoom meetings are recorded. By participating in a meeting you give your consent to be recorded. EFTA4UK may use audio and video footage from these recordings in campaign materials on this website, on Twitter, Facebook and LinkedIn, or in printed materials. Participants who wish to join a meeting but would prefer that their contributions not be used should email within 24 hours of the end of the meeting.


Who we share your data with

We do not share your data with third parties.

How long we retain your data

If you sign up for our mailing list we will retain your contact information for as long as you choose to remain on our mailing list. This is automated, so you may unsubscribe from our mailing list at any time.

If you write to us, we reserve the right to retain your correspondence for a period not exceeding 6 years from the date of last correspondence.

If you leave a comment, the comment and its metadata are retained indefinitely. This is so we can recognize and approve any follow-up comments automatically instead of holding them in a moderation queue.

What rights you have over your data

If you have an account on this site, or have left comments, you can request to receive an exported file of the personal data we hold about you, including any data you have provided to us. You can also request that we erase any personal data we hold about you. This does not include any data we are obliged to keep for administrative, legal, or security purposes.

Where we send your data

Visitor comments may be checked through an automated spam detection service

Access to third-party services

This website does not make use of third-party services.

Our contact information

If you have any questions about our privacy policy, the data we hold on you, or on the security of that data, you may contact us by either:

Sending an email to or
Writing a letter to our correspondence address: Pragmatic Policy Solutions, 17 Pilgrims Way, Wrotham, Sevenoaks, England, TN15 7DF

Additional information

How we protect your data

Your data is securely stored in password protected and encrypted databases. We do not share your personal information with third parties.